We live in a world of diminishing natural resources and environmental damage. New regulations such as RoHS, WEEE & Reach have come into force but what can we do to make a real difference right now?
To explore this further here are some ideas that really can make a difference and what’s more, easy to implement.
The fist step is to be totally committed to making a difference as to make these changes necessary will require some effort but as with all things that require some work the rewards are massive!
Firstly, think about what new and innovative products are out there right now. For example Alpha Wire have released a new range of hook-up wire EcoWire™ Non, PVC non-halogenic and contains no heavy metal pigments. So now we have a real alternative to PVC wire.
Pace is another pioneer who has introduced their Diamond Tips for soldering Irons that last many times longer than traditional tips, a small thing that can make a real difference. Think about how many soldiering Iron tips are used in the UK alone each year!
Something that we can all do is ask our suppliers if the materials they use are from environmentally responsible sources. For example ask your component manufacturer HOW they are committed to the environment. Yes the best suppliers will be more expensive because they are working harder for the environment but this can be an opportunity too.
If you position your company as the “Eco Friendly Choice” you are adding value to your brand and demonstrating how you are different to the competition. Of course you will need to do more than have an environmental policy you will need to clearly show what you are doing that is really different.
The idea of the environment is not going away and if they are not yet your customers will soon be asking you what you are doing about it! There is so much more we can all do and there are real business opportunity too if we are willing to work for it.
